Crafting a Google AdWords campaign strategy for private investigators requires a high degree of confidentiality, trust-building, and precise targeting. Our process begins by identifying your primary services—such as surveillance, background checks, infidelity investigations, or corporate investigations—and then creating segmented campaigns tailored to each offering. This approach ensures your ads speak directly to specific client needs while maintaining discretion.
We leverage local targeting to reach individuals and businesses within your service radius. Ad scheduling is also implemented strategically, with ads displayed during peak decision-making hours, including evenings and weekends. For sensitive services, we craft ad copy that reassures and builds trust, using phrases like “confidential support,” “discreet service,” and “licensed investigators” to instill confidence.
Ad extensions are used to guide users to specific services, provide direct contact options, and display trust signals like licensing and years of experience. The result is a campaign that positions you as a professional, reliable investigator while delivering qualified inquiries from those seeking discreet and competent help.