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Our Digital Marketing Services to Pubs & Bars
in Ireland

Scale your Pubs & Bars business with expert Digital Marketing services in Ireland.

Digital Marketing for Pubs & Bars

Whether you’re a cosy village pub, a lively cocktail bar, or a trendy rooftop venue, your digital presence plays a huge role in getting people through the door. Today’s customers are searching online to discover where to go for a pint, a night out, or live entertainment—and your pub or bar needs to be visible, inviting, and easy to find.

Our digital marketing services for pubs and bars are designed to put you at the top of search results, social feeds, and “near me” queries. We help you connect with your local crowd, promote your events, and turn digital interest into foot traffic and loyal regulars.

From SEO and online ads to engaging social media and event promotion, we create strategies that reflect your vibe and keep your venue buzzing all week long.

What our clients say about us

What our clients say about us

200+ keywords in top rankings-local

4k+ Organic traffic per month

68k+ impressions per month

400+ keywords in top rankings

3k+ Organic traffic per month

250k+ impressions per month

50k impressions per month

100% increase in leads within 3 months

60% organic traffic

100+ keywords in top rankings

8k+ Organic traffic to website

80% Organic traffic in all traffic sources

Fill More Seats with Digital Marketing for Pubs & Bars

Whether you’re known for craft pints, live music, or great food, your pub or bar needs to be where locals are looking—online. Our digital marketing solutions help you drive footfall, promote events, and boost sales with targeted, cost-effective campaigns.

Trusted by local & nationwide brands

Have a Question?

Our Process

We help you stand out in your local scene with marketing strategies that get people through your doors—again and again.

Local Audience Targeting

We run hyper-local campaigns targeting people nearby searching for “pubs near me,” “bars with live music,” or “happy hour [your town]”—driving visits right when they’re deciding where to go.

Social Media Campaigns

We create engaging Instagram and Facebook ads showcasing your drinks, atmosphere, events, and promotions—perfect for building buzz and attracting both regulars and newcomers.

Event & Offer Marketing

We build email and SMS campaigns for quiz nights, drink specials, themed parties, and more—keeping your customers informed and coming back for the next round.

Results Tracking & Optimisation

We track every click, call, and visit from your ads—continuously improving your campaigns to maximise return on investment and grow your following.

Why Digital Marketing Matters for Pubs & Bars

In today’s mobile-first world, most customers decide where to drink, dine, or meet up based on what they find online. Whether someone’s Googling “best pub near me” or checking Instagram for happy hour ideas, your digital visibility directly affects your bookings, walk-ins, and bottom line.

Digital marketing lets you promote your pub or bar to the right people at the right time. It helps you show up for searches, build a recognisable brand, and turn occasional visitors into loyal patrons. The more active and consistent your online presence, the more likely people are to choose your venue over the competition.

Your vibe, drink selection, food menu, and events—these are your unique selling points. And when properly marketed through the right digital channels, they can turn an average Tuesday into a packed house.

Ultimately, a strong digital strategy keeps your pub or bar top-of-mind—whether for weekend plans, football nights, date nights, or spontaneous pints after work.

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Local Digital Marketing for Pubs & Bars

Most visits to pubs and bars are local and spontaneous, which is why local digital marketing is crucial. People want nearby options—and we make sure your venue shows up when they search.

We begin by optimising your Google Business Profile, ensuring your address, hours, images, and reviews are all accurate and appealing. This helps you appear in Google Maps, “near me” searches, and local listings that drive foot traffic.

We also implement local SEO tactics to help your website and event pages rank for searches like “pub with live music in [city]” or “sports bar near [landmark].” These rankings boost visibility and lead to more bookings and visits.

Using geo-targeted ads on platforms like Facebook, Instagram, and Google, we help you reach people nearby—whether they’re locals, tourists, or workers looking for a place to unwind. These ads can highlight happy hours, live events, or daily food and drink specials.

The goal is to make your venue the top choice in your area—and our strategies are built to keep you ahead of the competition.

Testimonials from fellow entrepreneurs

Digital Marketing Services Tailored to Pubs & Bars

Every pub or bar has its own atmosphere and audience, from family-friendly taverns to high-energy cocktail lounges. That’s why our marketing services are tailored to match your unique offerings, style, and goals.

We start by learning what makes your venue stand out—your signature drinks, food, music, decor, or history. Then we develop a digital strategy that amplifies those features and attracts your ideal customers.

Our SEO and content marketing services help you rank higher in search engines, while your website is optimised to showcase menus, special offers, photo galleries, and reservation options. We ensure everything is mobile-friendly and easy to navigate.

Social media is where bars and pubs thrive, and we help you stay active with eye-catching posts, stories, and reels that highlight your events, drink specials, staff, and behind-the-scenes moments. These posts don’t just engage followers—they bring them in.

We also manage online reviews and ratings, making sure your reputation reflects the quality of your service. From TripAdvisor to Google, we help you attract more 5-star feedback—and address any negative reviews constructively.

Why Choose Low Cost Digital for Digital Marketing for Pubs & Bars?

We know what works in the hospitality industry. Whether you’re a cosy pub or a trendy cocktail bar, we build digital campaigns that bring in the right crowd at the right time—with clear messaging and smart targeting that gets results.

Ireland IT Services to Pubs & Bars

Comprehensive Digital Marketing Solutions for Pubs & Bars

Our comprehensive digital marketing solutions for pubs and bars are designed to keep your venue full, your calendar packed, and your customers coming back. We blend SEO, advertising, content, and engagement to deliver real-world results for your business.

First, we boost your visibility across search engines and maps. Through local SEO optimisation and strategic keyword targeting, we help your venue show up for searches like “cocktail bar near me” or “live music pub in [neighbourhood].” We also ensure your Google and directory listings are accurate, consistent, and visually appealing—with reviews, menus, photos, and links to book or call.

Next, we enhance your website to reflect the experience your venue offers. From menus and drink lists to event calendars and booking widgets, we create a site that’s mobile-optimised, quick to load, and conversion-focused. We also help integrate your social feeds and email sign-ups, giving you more ways to build your audience and drive repeat visits.

To increase foot traffic, we launch smart, geo-targeted ad campaigns across platforms like Instagram, Facebook, and Google Ads. Whether you’re promoting a themed night, drink offer, or new menu launch, our creatives are tailored to your brand and optimised for engagement. These ads help reach new local audiences while re-engaging past customers.

Finally, we support long-term growth through community building. We manage your social media presence with authentic, consistent content that captures your pub or bar’s energy. We also implement loyalty campaigns, email newsletters, and SMS alerts to keep your customers informed, engaged, and excited to return. With performance reporting and ongoing optimisation, our strategy evolves with your business—so you never miss an opportunity to grow.

Have a Question?

Frequently Asked Questions

 
Can you promote our happy hours and weekly events?

Absolutely! We build campaigns around food & drink specials, quiz nights, live music, sport screenings, and more.

How can we attract more locals to our venue?

We run geo-targeted ads and optimise your online presence so locals see your venue first when searching for somewhere to go.

Do I need to be active on social media to benefit?

Not necessarily. We can create and manage content for you, or amplify what you already have through paid promotions.

Can you help promote new menu items or seasonal drinks?

Yes. We create visual ads and highlight new offerings—ideal for attracting both new customers and bringing back regulars.

How soon will I see results?

Most pubs and bars begin seeing increased foot traffic and engagement within the first 1–2 weeks of launching campaigns.