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Our Facebook Ads Management Services to Pet Supplies
in Ireland

Scale your Pet Supplies business with expert Facebook Ads Management services in Ireland.

Campaign Strategy for Pet Supply Stores

An effective Facebook Ads strategy for pet supply stores starts by dividing your product catalog into core categories—food, toys, grooming, health, bedding, and accessories. This allows us to build highly relevant ad sets that showcase the right products to the right pet owners at the right time. Whether it’s dry dog food, organic cat treats, or hamster cages, each category gets its own spotlight.

We use full-funnel campaign structures that address awareness, consideration, and purchase stages. Video ads demonstrate product use (like how a no-pull harness works), while carousel ads highlight a product series (e.g., “Top 5 Chew Toys for Aggressive Chewers”). For retargeting, dynamic ads automatically show recently viewed or related items, helping to close the sale.

Special attention is given to mobile-first design, where most pet owners browse and shop. Seasonal promotions—like flea treatments in summer or warm bedding in winter—are planned in advance. With a strategic mix of formats and intent-driven creatives, we make sure your ads engage, inform, and convert across all pet care needs.

What our clients say about us

What our clients say about us

200+ keywords in top rankings-local

4k+ Organic traffic per month

68k+ impressions per month

400+ keywords in top rankings

3k+ Organic traffic per month

250k+ impressions per month

50k impressions per month

100% increase in leads within 3 months

60% organic traffic

100+ keywords in top rankings

8k+ Organic traffic to website

80% Organic traffic in all traffic sources

Drive More Pet Lovers to Your Store with Facebook Ads for Pet Supplies

Whether it’s premium pet food, fun toys, or grooming must-haves—pet owners are scrolling Facebook and Instagram daily for the best products for their furry companions. With expertly managed Facebook Ads, we help you get in front of those ready to buy—online or in-store.

Trusted by local & nationwide brands

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Our Process

We create smart, engaging campaigns that attract pet owners and convert them into loyal customers.

Targeting by Pet Type & Shopping Behaviour

We target dog owners, cat lovers, and specialty pet owners based on their buying habits, interests, and browsing activity.

Eye-Catching Product & Lifestyle Imagery

We use vibrant visuals, cute pet photography, and fun videos that showcase your products in action—boosting clicks and shares.

Shop Integration for Seamless Browsing

We link your online store with Facebook and Instagram, so shoppers can discover and purchase directly from your ads.

Retargeting for Engaged Pet Parents

We follow up with people who visited your site, added items to cart, or viewed products—reminding them to complete their purchase.

Audience & Behavioral Targeting for Pet Supply Retailers

Pet supply audiences are highly niche and behavior-driven, making targeting both powerful and personal. We build core audiences based on pet ownership (dog, cat, fish, small animal), purchasing behavior, and related interests like pet rescue, grooming, or training. These are layered with demographic filters such as location, age, and household income for added precision.

Custom audiences include past website visitors, cart abandoners, email subscribers, and loyalty program members. Lookalike audiences help expand reach by finding new customers with similar traits to your best buyers. We also use behavioral signals—such as recent pet-related purchases or content engagement—to guide ad delivery to active shoppers.

Geo-targeting supports both eCommerce and local retail stores. You can reach people nearby with “Shop Local” messages or promote free delivery within certain ZIP codes. Retargeting ads remind customers about refillable products (like food or litter), offer repeat-purchase discounts, or suggest upgrades based on previous shopping habits.

Lead Conversion Strategy for Pet Supply Brands

Clicks only count when they turn into sales. That’s why our lead conversion strategy focuses on seamless landing experiences and strong product storytelling. We ensure that each ad drives to a matching product or category page that’s fast, mobile-friendly, and packed with key information—price, benefits, reviews, and trust signals like “Vet Recommended” or “Top Seller.”

We highlight urgency and value in every CTA—whether it’s “Buy 1 Get 1 on Catnip Toys” or “Free Shipping on Orders Over $30.” Facebook Shops and Instagram Checkout are also integrated for in-app browsing and purchasing, reducing friction and boosting impulse buys.

Dynamic product ads re-engage customers who’ve browsed without purchasing. We also use Facebook lead forms for high-ticket or subscription-based services like pet grooming, training consultations, or first-order club signups. Messenger automations allow for quick Q&As about product availability, sizing, or delivery options, helping convert on-the-fence shoppers.

Testimonials from fellow entrepreneurs

Budget & Bid Optimization for Pet Supply Businesses

We tailor budget allocation to your sales goals, product margins, and inventory cycles. For example, staple items like food and litter may get “evergreen” budget, while seasonal or high-margin items like costumes or holiday bundles get short-term boosts. Spend is divided between prospecting new customers, retargeting warm leads, and retaining loyal shoppers.

We use bidding strategies such as Campaign Budget Optimization (CBO), Value-Based Bidding, and Cost Cap to control costs while maximizing exposure. Performance metrics—like ROAS, cost-per-purchase, and click-through rate—are reviewed daily. Top-performing ads are scaled, while underperformers are paused or revised for better results.

We proactively increase budgets during peak shopping seasons—like National Pet Day, Black Friday, or summer months when grooming and pest control products trend. Monthly reporting gives you clarity on performance, along with strategy suggestions to keep your campaigns sharp, cost-effective, and growth-focused.

Why Choose Low Cost Digital for Facebook Ads for Pet Supplies?

We know how to speak to pet owners. Whether you run a boutique pet brand or a growing eCommerce store, we tailor your campaigns to build trust, grow brand awareness, and drive sales—turning pet lovers into repeat buyers.

Ireland IT Services to Pet Supplies Businesses

Comprehensive Facebook Ads Management for Pet Supply Stores

Our end-to-end Facebook Ads management service for pet supply stores is built to help you attract pet lovers, drive sales, and build brand loyalty. Whether you run an online pet shop, a local store with delivery, or a hybrid model, we create custom ad strategies that showcase your products with impact and convert interest into revenue.

We start by learning your brand, products, fulfillment capabilities, and customer behavior. From there, we build structured campaigns with themed ad groups for dog supplies, cat accessories, bird products, and more—each supported by tailored messaging, optimized creatives, and smart audience targeting.

We manage everything from product feed setup and dynamic remarketing to seasonal promotions and A/B testing. Your ads will feature strong visuals, compelling CTAs, and time-sensitive offers. We integrate Facebook Shops, Messenger automation, and conversion tracking tools to create a streamlined, high-converting shopping experience.

Our hands-on approach ensures that your campaigns are always improving. We watch market trends, update creatives regularly, and shift budgets to seize opportunities. With our expert Facebook Ads management, your pet supply brand becomes more visible, more trusted, and more profitable in a highly competitive space.

Have a Question?

Frequently Asked Questions

 
Can I promote specific products or brands?

Yes! We can highlight popular items, high-margin products, or seasonal bundles with dedicated ad sets.

 

Do Facebook Ads work for both physical and online pet stores?


Absolutely. We target by location for in-store traffic or focus on broader regions for online orders.

 

What kind of budget should I start with?


Most pet brands begin with £20–£50/day depending on their inventory size and goals.

 

Can I track sales and customer actions?


Yes—we set up full tracking so you can see product purchases, form submissions, and even call clicks.

 

Do I need a large product catalogue?

Not at all. Whether you have 5 items or 500, we’ll build effective campaigns to suit your range and audience.